Executive team

Mike Clark, Chief Executive Officer
Appointed CEO in 2001, Mike has an extensive general management background built over 25 years. He has worked in many industries, in both small and large companies, with significant exposure to all key business functions and in-depth experience in strategic marketing, sales, financial control, organisational and operational design, and IT systems implementation.

Previously he led two company turnarounds, as a consultant led major organisation restructuring projects in large companies including the transformation of BP in the early ‘90s and was Global Head of Business Development for APV, leading marketing in 40 countries.  His early career included a number of technical roles.  Mike has an MBA from London Business School.

Grahame Davies, Chairman
Grahame was part of the team that started low cost Internet access in the UK in 1992 at Demon.  He was later Managing Director of Easynet Group plc where he was in charge of organic growth strategy and acquisitions in the UK and mainland Europe.  Grahame has had seats on both the Internet Watch Foundation board and the Nominet Policy Advisory Board. Grahame is currently non-executive chairman of London Internet Exchange (LINX), the largest and most successful Internet exchange point in Europe and Chairman of ISP Lumison

Dave Gravell, Business Development Director
Dave is responsible for identifying and growing new markets for ApplianSys.  Prior to joining ApplianSys Dave held sales positions at Whitechapel Computer Works, Digital Equipment, OnStor, and set up Northern Europe operations at MIPS Computer Systems.  Dave holds a BSc in Physics and a Masters degree in Computer Science.

Richard is a Chartered Accountant and CEO of a business, focusing on industrial brands.  He is a non executive director of Centro, the west midlands passenger transport authority and was deputy chairman of Advantage West Midlands, the regional development agency.  Prior to his current role Richard held positions at Price Waterhouse and 3i working with a portfolio of fast-growing entrepreneurial firms.

Specialist advisors

Keith Willey, Business Strategy Advisor
Keith is a Professor of Strategic and International Management and Entrepreneurship at London Business School and formerly Executive Director of the School's Foundation for Entrepreneurial Management. He leads the Managing the Growing Business and New Technology Ventures courses.

Andy Barker, Marketing Advisor
Andy is an expert in technology marketing with broad International experience. Before joining ApplianSys Andy was Head of Digital Products at ViewSonic Corporation.  He has also held senior management roles at Fujitsu Siemens, Xerox Europe, Compaq, Virgin Retail and GAME Ltd.

Dr Tim Couper, Technology Strategy & Implementation Advisor
Tim and has gained extensive experience over the last 20+ years, leading and assisting technology companies.  He holds technical advisor and non-executive director roles in a number of software & systems companies, and continues to be in demand internationally as a consultant, team leader/mentor and speaker in the UK, Europe and USA. Tim holds a doctorate in Mathematics from Oxford University.

Ed Moore is a serial entrepreneur with a track record of initiating technology based startups.  Previously a Partner of Frontiers Capital venture fund, Ed was responsible for technical input and due diligence reviews. He has 15 years blue-chip experience in IT operations management, working for Carphone Warehouse, the Bank of England, SmithKline Beecham, Union Bank of Switzerland and 3Com.

Hugh Ross
Hugh Ross is Managing Director of Market Planning International, a specialist marketing agency.  Prior to that he held a variety of positions with BMRB International, Schering- Plough and ICI Fibres.  Hugh recently completed 6 years as non-Executive Director of Traidcraft plc, the UK's pioneering Fair Trade organization. He is on the training faculty of the Chartered Institute of Marketing.